Success without Secrets
Is secrecy important to your business’s success? I can say with some certainty, probably not, even if your business tries very hard to keep things secret. And the reason is.. Read more
Business Strategy & Analysis
Cascade Insights Competitive Intelligence Blog
Recent Tweets – Rollup
“Android users are currently downloading 500-million more apps per month than Apple” http://t.co/3vBM01F8p8 Reeder, gReader & Other Popular Feed Reading Apps Partner With Feedly (Sarah Perez/TechCrunch) http://t.co/2UOft9XTHo “5 Easily-Copied Traits.. Read more
Elicitation vs. Interviewing
This is a transcript of the CI Life Podcast, Episode 31. If you’d rather listen to the podcast, click here. Sean Campbell: Welcome to another episode of CI Life. In.. Read more
New CI Life Podcast – Episode #31 – “Elicitation vs. Interviewing”
In this podcast, we drill down into the real difference between elicitation and interviewing, why it even matters and how you can spot the difference… For mobile users: MP3
Tweet Rollup
Chicago Sun-Times trains reporters to shoot with iPhones after laying off all its photographers http://t.co/1LyYNP01yK “Don’t prep with your panelists.” http://t.co/QrAvBgEmC7 “Something Clearly Went Wrong At Apple” http://t.co/iWmX2h34eD “Windows 8.1.. Read more
History Didn’t Start in 2004 (aka Tracking Trends)
We’re huge fans of Google Trends. It’s just a wonderful tool to see if something is “big.” If it’s got momentum. If it’s growing or if it’s in decline. Consider.. Read more
Defending the Castle: Surviving Disruption
This is a transcript of the CI Life Podcast, Episode 30. If you’d rather listen to the podcast, click here. Sean Campbell: Welcome to another episode of CI Life. In.. Read more
Benchmarking for Competitive Intelligence Insight Part 1:
Three Ways to Look in Every Oyster But Only Keep the Pearls When you’re benchmarking a product or service against a competitor, you need to cast a wide net to.. Read more
Weighted Ranking for Weighty Decisions in Competitive Intelligence Part 2:
Three Tests to Separate Opportunity from Folly Using weighted ranking for structured decision making requires the participants in the process to establish what factors make various outcomes better or worse.. Read more
New CI Life Podcast – Episode #30 – “Killing Disruptors – Part 1”
In this podcast we’re going to talk about “Defending The Castle”… For mobile users: MP3
Cascade InsightsBlog 
Competitive Intelligence Experts
Cascade Insights founders Sean Campbell and Scott Swigart are members of the Strategic and Competitive Intelligence Professionals Society and are available for press interviews on the subject of Competitive Intelligence. Previously they have been quoted in Forbes, the New York Times, ZDNet, LA Times, and other publications.
© Copyright 2013 Cascade Insights
